PC makers can laugh at Apple's new Retina MacBook all they want, but maybe they should focus on coming up with something really innovative before Apple.
Tim Cook has repeatedly said that the Apple Watch is the most personal device Apple has ever made. This piece is called Personal observations because at this point, there's no other approach that makes sense for me with this product.
And there's also a brief interview with yours truly.
I love the new MacBook. Has my next Mac finally materialised? Maybe, maybe not. Here are a few observations.
Will the Apple Watch really make people use their iPhone less? Perhaps. Will it return them some of that otherwise lost attention? Hmmm…