Magic and revolutionary

Tech Life

Jobs macbookair

Steve made things effortless.

And he was the first to show his sense of genuine marvel when unveiling a new groundbreaking product. You could see it in his best keynotes. The iPod, the iPhone (especially the iPhone), the iPad, the MacBook Air. His repeated exclamations, Isn’t it great?Isn’t it cool?, surely meant he was proud of what he contributed to shape and create, but also showed his excitement, his surprise, his incredulity at the device he had in his hands.

This was what I most loved about Steve. When you allow marvel to come and surprise and excite you at any age, it means that you’re still curious, ‘hungry’ and ‘foolish’, and this is what drives you, what pushes you to never rest on your laurels, to keep searching, wanting to do better & be better, to improve, to innovate.

As I said on Twitter this morning, Steve’s departure has made me realise how much time I’ve wasted in my life not doing what I want or love. Still, his aesthetics and his methods have influenced the way I work and think. I’ve been the hardest, strictest critic of what I do and who I am, I’ve never compromised on quality — either for the tools I use, or the fruits of my work. This is certainly a distinctive trait of my personality, developed through personal history. But Steve has had indeed his part in it, indirectly, by reminding me of those principles through all the Apple products I’ve used and use on a daily basis and that have played a major part in my life since my initial exposure to them, back in 1989.

But let’s stop here. This is not about me. This is about Steve.

The world is a bit more mediocre today. Probably Steve would say Let’s go and make it better.

I’ll try, with my writing. I’ll stay hungry, I’ll stay foolish. Thinking different.

The Author

Writer. Translator. Mac consultant. Enthusiast photographer. • If you like what I write, please consider supporting my writing by purchasing my short stories, Minigrooves or by making a donation. Thank you!


  1. Jekbau says

    I didn’t expect you to write a post about Steve Jobs’ departure, and I really think you (once again) talked about an “hot” news in a original, personal and touching way.

    So far, one of the best post about Steve’s death.

  2. Riccardo Mori says

    Thank you.

    And actually, I didn’t expect to write anything at all. I’ve mostly been speechless since I learnt of his passing. Unable to work or concentrate.

    • Riccardo Mori says

      Sergio Sensini: Per quanto riguarda Steve Jobs io ho semplicemente manifestato il mio personale rispetto nei suoi confronti e ho parlato di come la sua figura abbia influenzato il modo in cui lavoro. È un omaggio assolutamente personale e l’ho scritto nei termini che preferisco. Ti assicuro che sono al corrente dei lati negativi del suo carattere e di certi episodi discutibili che fanno parte dell’aneddotica dell’azienda, specie all’epoca del primo Macintosh.

      In quanto all’articolo a cui fai riferimento, è un lungo pezzo del 2007 che parla soprattutto di questo Terry Gou e della sua gestione di un complesso di fabbriche in Cina. In tutto l’articolo Apple viene menzionata di striscio in un paragrafo, in cui si dice che, a fronte di accuse di sfruttamento dei lavoratori nella fabbrica cinese (accuse sollevate da un tabloid inglese, faccio notare), Apple ha inviato una squadra di ispettori per verificare la situazione. Risultato: a parte casi di sovraffollamento in alcuni dormitori, non ha trovato alcuna prova di straordinari inflitti ai lavoratori in maniera forzata, anche se ha stimato che un terzo dei lavoratori del complesso superavano il limite delle 60 ore settimanali, limite che Apple richiede ai fornitori (Apple, which asks suppliers to limit workers to 60 hours of labor a week except in emergencies, estimated that one-third of Longhua’s workers exceeded the limit. It did not find evidence of forced overtime.)

      Da notare che in quel complesso cinese non vengono costruiti solo ed esclusivamente prodotti Apple. Sono i fornitori di Dell, HP, Motorola, Nokia, Sony, Nintendo. Dalla lettura di quell’articolo è semmai questo Terry Gou a uscire come figura con luci e ombre.

      Chiudo qui perché vorrei evitare inutili polemiche in appendice a un post per il quale avrei dovuto probabilmente disattivare i commenti già in partenza.

  3. Mi hai tolto le parole di bocca. Grazie Riccardo per la tua riflessione.

  4. Riccardo Mori says

    I’ve been getting a fair amount of nasty comments from people who apparently hold all a grudge against Steve Jobs and want to educate this “clueless fanboy” (as I’ve been called) about the true evil Jobs was, in order for me to “stop worshipping” him.

    You’ll be pleased to know that I’ve decided to delete your comments and that I’m doing you a favour by not showing the world your level of rudeness and stupidity. If you want to vent your spleen, start your own blog and publish whatever you like. There are a lot of blogging platforms which allow you to start a blog in a matter of minutes.

    The fact is, you haters are sorely missing the point here. I am simply showing respect for a person who inspired me and somehow influenced the way I work and approach things. I know he wasn’t a saint. I know he wasn’t perfect. But no one is. In our lives we all do regrettable things, make decisions that hurt other people, and so on.

    But we also do good things, hopefully. Things that benefit others. Things that inspire others. These are the things other people will remember and celebrate when we leave this place. That’s the point of this post.

    Dear haters, Steve Jobs has died. Of cancer. At 56. Isn’t that enough punishment for you?

    Comments are closed.

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